Legal
Last updated: 2025-11-10
Dandeleon Ltd., the team behind Arctavia, prioritises transparency and data protection across Amazon Ads workloads. This policy outlines how we collect, use, share, and retain information.
This policy covers all Arctavia services operated by Dandeleon Ltd., including our web app, APIs, dashboards, analytics features, and support channels.
We collect account details (name, email, organisation, billing info), Amazon Ads data (campaign settings, bids, performance metrics, keywords), usage logs, device details, and support communications. Amazon credentials are encrypted at rest and accessed on a least-privilege basis.
Data is processed for authentication, Amazon Ads optimisation, ML/LLM automation, billing, support, security monitoring, compliance, and continuous improvement.
All data resides in EU/UK data centres with encryption, TLS transport, RBAC, log reviews, and ISO27001-aligned operational controls.
We share data only with trusted processors (e.g., Stripe, email providers, observability vendors, hosting platforms) under GDPR-compliant contracts. We never sell data.
Tokens are encrypted, scopes are limited, and usage complies with Amazon Ads policies. API changes or throttling may impact functionality. We will disconnect accounts upon request or when required by Amazon.
Data is kept for as long as needed to deliver the service. After termination we delete or anonymise data within ~90 days unless law requires a longer retention.
You may exercise rights of access, rectification, erasure, restriction, portability, or objection under UK/EU GDPR. Email arctavia@dandeleon.uk and we will respond within 30 days.
We use essential cookies and anonymised analytics to maintain sessions and monitor performance. We do not run advertising trackers. You can control cookies via your browser.
When data leaves the UK/EU we rely on Standard Contractual Clauses or equivalent safeguards.
Arctavia is not intended for users under the age of 16. If we learn that such data was collected, we delete it promptly.
We may update this policy to reflect legal or product changes. Material updates will be communicated via the app or email.
Reach arctavia@dandeleon.uk with questions. You may also contact the UK Information Commissioner’s Office (ICO).
